Year: 2
Semester: 1
Credits: 6


Learning outcomes:

With this course students will learn the main techniques of sales management, while developing their negotiation skills. Based on case studies from different industries, the participants will understand what are the essential skills for negotations and the consequences of different types of negociations.
While solving several exercises the partiicipants will focus on communication, emotional intelligence, planning, value creation, strategy and reflection.